[…] definitely give considerable advantages in the long term, I’m saying this because the “idea cluster influence curve” is linking directly to the X-Cell Innovation Department, one of the projects that I’m […]

Isn’t that what Stanford, Huntington, Hopkins and Crocker all did that gave them the $$$ to be able to then go into railroading?

i can think of itc…indian tobacco corporation….who initially was only into…tobacco products manufacturing…but since many other tobacco products evolved over the time…and the itc facing bans from various provinces…it realised it cannot survived on only one idea….hence the idea cluster…and itc…now own ..hotels,food products…and a lot more…it has diversified!
hey pls lemme know if this example is correct…im a 19 yr old…n dis is the only example i cud think of…
corrections welcomed!

Interesting read.

Any real examples to elaborate idea cluster. A business may start with ‘an’ idea (usually is more than just ‘one’) but then evolution is an ongoing process where a- the business evolves and b - the environment itself is dynamic.

Cheers.

Rajesh

I don’t think idea clusters evolve because one person, or a few people, talk about their ideas. They evolve because needs and tools come together in the environment at a particular point in time.

Don’t you think it’s a big ask for social media freelancers in India to build brands using Digg/ StumbleUpon? The Internet itself is niche in India, social media is even more niche, and building brands requires a broader base.

Here are a few thoughts on what social media can do for brands/ marketers: social media idea cluster influence curve.

On an unrelated issue, I was thinking whether there’ll be social media freelancers in India who use Digg, StumbleUpon, etc to build brands. Something like brand managers but freelancers! How can they quote for their services? No. of Orkut/Facebook friends??