Social Media

Ethan Zuckerman on the Need for Context in Citizen video

Comments 14 December 2008

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Ethan Zuckerman emphasizes the need for context in citizen video –

One of the biggest discoveries we’ve made at Global Voices is the importance of context in helping people understand citizen media. Ask anyone who works on the editorial side of the project and they’ll generally tell you we do three things: filter through large sets of online content and select the stuff likely to be interesting to a broad audience; translate from other languages into English; provide sufficient context to a piece of blogpost, photo or video so that it makes sense to an audience not familiar with local events or culture.

In the same way that blogs exploded, putting the words of tens of millions of people on the web, forcing groups like Global Voices to learn how to curate, video is now growing in the developing world. Who’s curating video well? Who should we emulate and learn from in building collections of videos that help us visit different parts of the world.

Ethan is right: curating user generated video is something of a black box as of now. First, searching for such videos is difficult, because of the dependence of tagging. Second, highlighting relevant parts from such videos is even more difficult, because of limitations related to video editing. In the next 2 years, this will become a skill set with a very steep learning curve.

Related posts:

  1. Ethan Zuckerman: Serendipity, Homophily, Xenophilia and Cultural Bridging
  2. The Future of Online Video Will be Driven by Translation
  3. Online News Websites Rely on Community Donations + Donate to Global Voices to Support Citizen Journalism
  4. The First YouTube Video Awards
  5. Has Google-YouTube Lost Online Video Market Share?

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Gaurav Mishra

Gaurav Mishra - who has written 746 posts on Gauravonomics Blog on Social Media and Social Change.

As CEO of 2020 Social, I build and nurture online communities for Indian and international clients, connect their customers, partners and employees, and help them achieve their business objectives. Ask us how we can help you.

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Gaurav Mishra
I build and nurture online communities as CEO of 2020 Social. In my previous avatars, I have studied at IIM Bangalore, held senior marketing roles at the Tata Group, taught social media at Georgetown University as the 2008-09 Yahoo! Fellow, and co-founded Vote Report India. You can contact me at gauravonomics@gmail.com or +91-9999856940.

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