Google TV Ads

Welcome to Gauravonomics! Subscribe to my RSS feed in a feed reader or by e-mail and you'll never miss my posts on marketing, technology and social media.

Google has officially announced its entry into TV ads via a partnership with DISH satellite broadcaster EchoStar (CNet via Mashable). Advertisers will use the AdWords interface to bid on spots, which will be targeted by demographic groups, regions and programs based on data from set-top boxes. Looks like Google’s offline AdWords agenda is finally off the ground.

These icons link to social bookmarking sites where readers can share and discover new web pages.
  • Digg
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google
  • IndianPad
  • TwitThis
  • e-mail
  • SphereIt
  • StumbleUpon
  • Technorati
Recommended Reading:
Post a comment | Trackback URI

Trackback/Pingback (1)

  1. Google and Clear Channel Sign Radio Advertising Deal at Gauravonomics on Tuesday, April 17, 2007 at 2:26 am

    […] Google, Offline Ads, Radio Ads, TV Ads, Wannabe Web Millionaire. On the back of its TV ad deal with EchoStar, Google has signed a radio ad deal with Clear […]