How To Organize and Energize Your Evangelists
Indian airlines are indulging in a little oneupmanship in the air (via Rajan and Amit) -
Jet Airways: “We’ve Changed.”
Kingfisher Airlines: “We Made Them Change!!”
Go Air: “We’ve Not Changed. We’re Still the Smartest Way to Fly.”
I wonder what the other half a dozen airlines in India have to say about this.
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This work by Gaurav Mishra is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 Unported License.
I build and nurture online communities as CEO of 2020 Social. In my previous avatars, I have studied at IIM Bangalore, held senior marketing roles at the Tata Group, taught social media at Georgetown University as the 2008-09 Yahoo! Fellow, and co-founded election monitoring platform Vote Report India.
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