January 2nd, 2009
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Here’s some interesting data on search trends for social networking sites in India using Google Insights for Search data for 2008.
Orkut is way ahead at #1, but stagnant, Facebook is #2 and rising, while Hi5, Ibibo and MySpace are far behind.
The data is consistent with Alexa traffic data for India which ranks Orkut at #4, Facebook at #11, Hi5 at #37, Ibibo at #58 and MySpace #73.
Looking at data from 2004 shows that Orkut suffered serious setbacks in mid 2007, when facebook started to take off.
The statewise search data shows that Orkut has spread even to the most remote parts of India. Facebook, Hi5 and Ibibo also have almost full reach, but they are more concentrated in specific states. MySpace is still to breakthrough into the Hindi heartland of India.
Also see my analysis of search trends for group SMS and microblogging services in India using Google Insights for Search data.
January 2nd, 2009 |
Posted in Internet, Social Media
| Tagged with Alexa, Facebook, Google Insights for Search, Hi5, Ibibo, India, MySpace, Orkut, Social Networking Sites |
January 2nd, 2009
Here’s some interesting data on search trends for group SMS and microblogging services in India using Google Insights for Search data for 2008.
All four services — SMSGupShup, Twitter, Vakow and Google SMS Channel — show a rising trend. SMSGupShup is far ahead of the others, Twitter is second and Vakow and Google SMS Channel are still to become popular. It’s interesting to note that Twitter overtook SMSGupShup in serach volumes during November, due to the interest in the #mumbai Twitterstream for the 11/26 Mumbai terror attck.
The data is consistent with Alexa traffic data for India which ranks SMSGupShup at #429, Twitter at #549, and Vakow at #4205.
What’s even more interesting is the state-wise interest in the four services. Interest in Google SMS Channel is limited to NCR and interest in Vakow is limited to NCR and Maharashtra. Interest in Twitter has spread beyond NCR and Maharashtra to Karnataka and Tamilnadu and interest for SMSGupShup has spread beyond these four states to Gujarat and Madhya Pradesh. There seems to be a clear diffusion pattern for these group SMS services in India: NCR to Maharashtra to Karnataka/ Tamilnadu to Gujarat, then elsewhere. Also, none of these services seem to be particularly popular in North and East India.
January 2nd, 2009 |
Posted in Internet, Mobile, Social Media
| Tagged with Alexa, Google Insights for Search, Google SMS Channel, group SMS, India, Microblogging, SMSGupShup, Twitter, Vakow! |
April 21st, 2007
Alexa’s lawsuit on Alexaholic/ Statsaholic is generating a lot of negative buzz about both companies.
Tim O’Reilly - who was at the center of the blogger code of conduct controversy recently - puts the issue in perspective -
In short, I ended up with a lot more sympathy for Amazon’s position than I expected to. If someone decided that they could make a nice business by re-using the content from O’Reilly books in a new, more accessible form, I’d probably be miffed too.
Also See: TechCrunch. O’Reilly Radar.
April 21st, 2007 |
Posted in Internet
| Tagged with Alexa, Alexaholic, API, Asides, Controversy, Stats, Statsaholic, Techmeme, Tim-OReilly, Wannabe-Web-Millionaire |
