Posts Tagged ‘Feedburner’

Gauravonomics Blog or Gauravonomics Diary or Both?

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As you would have figured out by now, I’m never quite satisfied with my blog. As I learn more about the art and science of blogging, I find more and more things on the blog that need to be fixed. Yesterday was my day off from work and I spent most of it working on the biggest tweak on my blog ever since I shifted from Wordpress.com.

The thing is, Gauravonomics is not one blog anymore, I have split it into two separate blogs -

- At Gauravonomics Blog, I’ll write about blogging, marketing and personal development. If you want to read about what I’m thinking about, head over here.
- At Gauravonomics Diary, I’ll write about love, life and pop culture. If you want to read about what I’m doing/ feeling/ reading/ watching/ listening to, this is the blog to read.

I split the blog into two because I found myself writing for two separate sets of readers on the same blog. My older readers wanted more personal posts about what was happening in my life, but the focus of the blog had moved to what was happening in my head, resulting in a new set of readers looking for posts on marketing, technology and blogging tips. With the split, I’ll find it easier to have meaningful conversations with both sets of readers.

Move to Your Own Domain Now

I started blogging at gauravonomics.blogspot.com and found my voice at gauravonomics.wordpress.com. However, when I moved to my own domain at gauravonomics.com, I realized that I had stayed at gauravonomics.wordpress.com for too long.

But, first, why should you move to your own yourblog.com domain anyway?

- Because you can do much more with your blog in terms of aesthetic, functionality and monetization.
- Because your blog is perceived as more professional and authoritative by both readers and search engines.
- Because it costs little in terms of time and money, so why not?

What happens when you move your Blogger or Wordpress blog to your own domain?

- You lose your pagerank and have to build it all over again. Even after three months, gauravonomics.com is still to get a pagerank while gauravonomics.wordpress.com has a pagerank of 5. Even Amit Varma - widely accepted as India’s best known non-techie blogger - made the same mistake and indiauncut.com has a pagerank of 3 while indiauncut.blogspot.com has a pagerank of 6.