Tag Archives: Making-Money-Online

Why You Cannot Make Quick Money Off Blogging

In the post-Sanjaya Malakar world, my Shyamali Malakar search traffic has dried up and my page views have dropped to half of what they were a month ago. As a result, my Google Adsense revenue now approximates to zero every day.

I have said before that it doesn’t make sense to use Adsense if your blog gets less than a thousand pageviews per day. I have also said before that most non-tech bloggers should focus on making money because of their blog rather than from it.

I have decided to take my own advice now and remove all advertising from my blog until I find a way to increase my pageviews to more than thousand per day.

This is also a cautionary tale for bloggers who want to make quick money off blogging. My blog is ranked within the top 17,000 on Technorati (in terms of linkbacks in the last 6 months) and about 3,00,000 on Alexa (in terms of average pageviews in the last 3 months), and still I’m not making enough money to make it worthwhile for me to use Adsense. It’s not likely to be any easier for you either.

Ten Reasons to Start Your Blog Today

If you aren’t already blogging, here are ten reasons why you should start immediately -

- Blogging is a great way to record your thoughts and experiences in one place - like an online diary.

- Blogging teaches you to discipline your writing. Blog readers have infamously low attention spans and, in order to retain them, you learn to put forward your thoughts in short and succinct posts.

- Blogging also teaches you to discipline your thinking. By setting, and sticking to, a blogging frequency, you learn to ideate on demand.

- Not only does blogging help you discipline your thinking and writing, it also fuels your curiosity and creativity because you are always looking for new ideas to blog about, or new twists on old ideas.

- Blogging not only exercises your brain, it also improves your social skills. It requires that you start conversations with your readers, connect with them, and engage them in your blog’s community - important skills, irrespective of what you do for a living.

- Blogging is a great way to meet interesting like-minded people beyond your social and professional circles. Some of my best friends today are bloggers or readers of my blog.

Introducing: The Next Marketing Guru

Adsense and other affiliate programs work best with a technology or product blog. If you have a content or opinion blog, you should focus on how to earn money because of your blog rather than from it. Your ability to make money from these methods is a result of your profile and perceived expertise within your chosen niche and consulting, book deals, job opportunities, speaking opportunities and offline writing gigs are some of the possibilities that blogging can open for you.

After a successful stint in sales and distribution management, I’m moving into a brand management role. What better time to start a new category called ‘The Next Marketing Guru’ that will feature my thoughts on building brands online and offline.

And, if I do become the next marketing guru, you can say that you heard about it first here. :-)