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(Cross-posted on my fellowship blog - How International Values Shape Communications Technologies)

Slide 1: The ideas in this presentation will form the core of my first fellowship paper. So, if you understand micro-finance, or ICT4D, better than I do, do share your feedback with me. I’ll be grateful.

Slide 2: I see the development process as an hourglass. At the top of the ‘development hourglass’ are the more privileged societies and the challenge here is to build engagement in the development process. At the bottom of the ‘development hourglass’ are the less privileged societies and the challenge here is to enable access to the development process. The challenge in the middle of the ‘development hourglass’ is to connect the top with the bottom via an institutional infrastructure and enable flow, a role that has been traditionally performed by development aid agencies.

Slide 3: Technology can be a vital enabler in the technology hourglass. Web 2.0 and mobile 2.0 tools can help create engagement in the more privileged societies. Community telecenters and mobile phones can help enable access in the less privileged societies. Enterprise ICT and enterprise 2.0 solutions can help the institutions in the middle connect the top to the bottom in a more effective and efficient manner.

Vakow! front page

Vakow! user page

Vakow! is a new Indian web 2.0 startup for people who “luv SMS Forwards”. Basically, Vakao! lets you post SMSes from web or mobile; tag, rate, comment on and share SMSes with your friends; and subscribe to users or tags to receive SMSes.

While I’m not a huge fan of SMS forwards, I know a lot of (mostly) young people who are. Therefore, Vakow! looks like it is ‘lowest common denominator’ enough to appeal to young people in a way that, let’s say, user generated content won’t. Vakow!’s user interface is also quite cool and, therefore, likely to appeal to the young audience it is targeting.

Valow! is the brainchild of two twenty-something youngsters Rahul and Amit who were amongst the earliest employees at Webaroo.

The duo will most probably try to monetize Vakow! through advertising and content syndication. If Vakow! scales up well, content syndication will be easy and I can even see youth oriented marketers wanting to advertise on Vakow!. What’s more, I can totally see Vakow! as a popular app for the Indian community on The Facebook or the OpenSocial platform.