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Here’s some interesting data on search trends for blogging platforms in India using Google Insights for Search data for 2008.

Apart from the three main blogging platforms Blogger/ Blogspot, Wordpress and LiveJournal, I have also looked at social networking sites Ibibo and BigAdda that are promoting themselves as blogging platforms.

The data from 2004 to 2008 shows that the top three blogging platforms have shown consistent growth: Blogspot since 2004, Wordpress since 2005 and Ibibo since 2006, even as Both BigAdda and LiveJournal have failed to grow. So, Sampad’s assertion that blogging is on a decline in India isn’t really substantiated.

In the last twelve months, Blogger and Wordpress have shown slow but consistent growth, LiveJournal has stayed stagnant, while the search traffic for Ibibo and BigAdda has fluctuated significantly, probably based on whether these platforms were running big ad campaigns at the time.

In terms of relative search rankings, Blogspot is at #1, Ibibo and Wordpress are close together at #2 and #3, BigAdda is #4 and LiveJournal is a distant #5.